TAS 011 How Do I Pick My First Product To Sell on Amazon? Your Questions

In this episode of The Amazing Seller Podcast I will answer two questions about picking your first product to sell on Amazon.

Question #1 –

Submitted by Gabe:

Scott, do you think you got lucky? How did you know to go with your first product and know it was going to be a winner? Did you have an expert that knew more about selecting your first product?

Submitted by Tyson:

Question #2 –

Scott, you mention tracking products Best Seller Rank (BSR) for 7 days, is there any software or tools to help with this? I would like to track historical data if it's out there.

Links Mentioned in Show:

 

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14 comments
  • Hi Scott, Thank you so much for this podcast, I am learning alot from you. Everyday I listen one episode and make my notes. I feel like I am so late, I should be here when you started. In beginning, I was looking for a good FBA book, I came to know about this podcast when I see that few people were talking about you in book review. Thats how I came to know about this podcast. I just want to say, Thank you so much. I have many question, but I believe you might have already answered it, in future episode. I am stll at episode 11, long way to go, want to finish all the episode in next 6 month, so that i can launch my product with super knowledge. Thanks buddy, Love you?

  • In regards to the camelcamelcamel website – 3/4 of the products I have selected to track will not have a Sales Rank history available – “We do not have enough date available. Please check again later.” All the products this message appears as have been live for at least several months, and this message has been appearing on the site for over a week. Can you advise as to why this might be?

    • Hey Michelle, CCC only takes a cross section of Amazon’s products to track (the catalog is HUGE). If you don’t see any historical data in CCC you can always look at when the seller got their first review. That should give you some idea of how long they have been around.

  • Scott, thank you for all the work that you put into this podcast. you do a great job.
    i am new into amazon. i just set up my company and i am waiting for the EIN in order to open a checking account.Never did a sell on amazon so my question might sound stupid but i hope u’ll understand. So far i do products research and i finally found a product that i would like to put my brand on. Now i realize that there are more companies that have their brand name on the same product. Is that legal? Can i put my name on it too and start selling it? Or since other company has the product well ranked, can i import their product and sell it under my sellers name? now u might say the it might not be a product that i want to sell but please answer my questions from a legal perspective.Thank you. Mike

    • Hey Mike,

      it is legal to have the same product with your branding (as long as the product isn’t patented, for that check with an attorney), just keep in mind that if you’re going to private label the same exact product that other sellers already have on Amazon, that you’re going to want to find a way to set yourself apart…like adding an accessory for example.

  • Hi Scott,

    Love your podcasts btw, very helpful and informative.

    In regards to product warranty, how is this offered? I’m assuming you wouldn’t ship products back to the manufacturer as that’ll end up costing you more probably. (If they even offer warranty themselves that is)

    I look forward to hearing from you.

    Kevin

    • Hi Kevin,

      This will be issued by you. You are acting like the manufacturer. You will need to handle the replacements.

  • Not sure if you have mentioned this resource in your later p-casts, but take a look at this one and poke around a bit. It is handy to give a rough estimate of how many sales are generated at a specific BSR. It also has a way to track ASINs. Hope this helps. Keep up the good work. http://www.fbatoolkit.com/

  • Scott, Been “binge-listening” to your podcasts. Oustanding work, thanks for sharing it! So you know, camelcamelcamel.com is named for the shapes of the graphs that show up. The founders of the site have an agreement with Amazon to extract their sales data, and also make a commission (nobody knows the exact amount) if you click through to buy on Amazon. thetracktor.com is a similar site. Hope that helps….keep up the rocking podcasts!
    Jamie

  • Hi Nicole,

    People usually do not search in Categories. They just visit Amazon and start searching. So, the categories are not as important as you would think.

    But, by looking in the categories this can tell you how many people are listing a product similar to yours and give you some good data to use for research.

    This is were you will find other products to…that you could possibly offer in the future.

    The one thing you could do is search in Merchantwords.com or Google Keyword tool and just see how many searches the keyword get’s in general. This will give you a good starting point.

    But, once you get your product listed and start running PPC…that will really tell the story.

    Hope this helps.

  • Hi, Scott! I am in the same mindset as you regarding branding and line of products, understanding your niche as well. You have an amazing podcast, learn a lot from you and applyed also my own marketing experience. But, have one question I need help: when you asset how much power have a keyword against another one and how much competition is on that keyword you looked at All Departments or at your main category? After all, I think that when you look at the level of competiton you have to digg that in All Dep because this is where people search or am I wrong?! I need your thought on that and I never meet someone like you willing to provide such information for free, so God Bless you!

  • Hi Scott,

    Here’s a little trick I use to estimate sales volume for a particular BSR. I find products of interest I am looking for in a particular category and look for products that have a single seller on the product listing. Click “Add to Cart” to add to your Amazon Cart and then Edit your Cart. In the quantity drop down box select 10+ and type 999 and click update. If this product has under 1000 units in inventory, it will tell you exactly how many units are in stock at that particular time. If you track this everyday at the same time you can get an idea of how many units per day this item is selling at it’s BSR. As you have mentioned before you’ll want to be sure the seller isn’t running a promotion on the product to be sure the data is accurate. Also I believe AMZ Shark will do this as well as you have mentioned, but for someone just getting started they may prefer to do it manually as I described.

    Hope this helps!
    Brent

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