Why does it seem like all the cards are stacked against you as you build your ecommerce business? From inventory concerns to reaching the right people – let’s face it – running a small business isn’t for the faint of heart! On this episode of The Amazing Seller, you’ll hear from Scott as he continues his conversation with Dave Manley. In his conversation with Scott, Dave opens up about the status of his business, how his marketing efforts are performing, what he can do to take his efforts to the next level, and much more. Have pen and paper read – you don’t want to miss a minute of this informative episode!
Let your audience in on the process
Did you know that one of the best assets you have as an ecommerce business is your email list? It’s true! Your nimble size and your niche scope can serve you as assets. As you build your business and you release new products or share new deals – why not invite your audience along for the ride? Let’s face it – everyone loves to be part of the “In crowd” – you can help your followers feel that special by letting them in on the behind the scene process. Hear how Dave can use this approach to grow his business by listening to this episode of The Amazing Seller, you don’t want to miss it!
Give away contests work!
Have you tried running a giveaway contest for your audience yet? What do you have to lose? If you know your audience and what makes them tick – then reach out! Give away contests can help get people fired up about your brand – it can also build momentum. Too often sellers create a great product and then wonder why no one buys it – here is a hint – you’ve got to tell them about it! Learn how you can use give away contests to your advantage by listening to this episode of The Amazing Seller!
Expand your reach
Do you hate showing up on camera or shooting a video to promote your business? There is a reason why public speaking is one of the most feared situations most people could find themselves in! While it might be hard to show up on camera – you could always try a different approach – reach out to the experts! If you want to build up an audience of bass fishers – a logical place to start is YouTube channels about bass fishing or Facebook groups devoted to the topic. By connecting with these social media channels – you can expand your reach significantly! Tune into this episode of The Amazing Seller to hear more from Scott on this topic!
Don’t give up!
What do you do with that scary thought that creeps up from time to time – you know, the one that tells you that you need to quite? People are so good at sabotaging their own success – but they fail at acting as their own cheerleaders. If you want your ecommerce business to go the distance you have to be committed to sticking to it – through thick and thin. Hear Dave Manley’s helpful advice about refusing to give up and a lot more by listening to this episode of The Amazing Seller!
OUTLINE OF THIS EPISODE OF THE AMAZING SELLER
- [0:03] Scott’s introduction to this episode of the podcast!
- [4:45] Dave explains how he manages his inventory.
- [9:20] Why it’s helpful to give a peek behind the scenes.
- [16:00] Give away contests really do work!
- [19:30] Scott and Dave talk about selling on Amazon.
- [22:30] Use your email list to your advantage!
- [36:00] Why social media channels are an essential tool.
- [41:00] Dave talks about the celebrities and sports teams that have reached out to him.
- [43:45] What other products is Dave working on?
- [46:15] Don’t give up!
- [50:00] Closing thoughts from Scott.